Korean Beauty Startups Bet on Booming US Demand - Wax | Wane

Korean Beauty Startups Bet on Booming US Demand

Korean Startups Are Outthinking the Beauty Giants

Amid tariffs and shifting markets, Korean skincare startups are thriving by leaning into high-performance formulas with real science.

Formulas like the Derma Haut Dam Ampoule prove that biotech peptides and barrier-building actives are here to stay.

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